‘SpiceExtra’ for Chilli Expands Across India with New Chapter in Guntur

India’s first digital platform dedicated to dry chillies, SpiceExtra.in, is expanding its presence nationwide by opening new regional chapters in major chilli-growing areas such as Guntur, Khammam, Warangal, and Madhya Pradesh. The goal is to build a comprehensive national data network within the next three to five years, providing precise insights into the chilli market.

SpiceExtra.in is Growing Beyond Karnataka

Initially focused on Karnataka, SpiceExtra.in is now extending its services to other significant chilli markets. This initiative is led by Hampali Traders, a dry chilli trading company from Hubballi, Karnataka, with a legacy of 54 years.

"We're thrilled about launching our Guntur chapter. Our aim is to create a complete data ecosystem that serves India's entire dry chilli industry," said Basavaraj Hampali, Director of Innovation at Hampali Traders.

Digital Innovation for Chilli Industry

Established in 2017, SpiceExtra.in provides essential market information digitally, including:

• Price monitoring
• Crop surveys
• Quality assessments and branding
• Market arrival trends

"Previously, structured data for dry chillies simply didn't exist," Hampali noted. SpiceExtra.in collaborates closely with agricultural experts, software developers, weather analysts, and government organizations to ensure accurate market insights.

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At the heart of the platform is "Hukum," a proprietary software solution created by Hampali Traders. Hukum integrates crucial data sources such as:

• Crop yield estimates
• Weather conditions
• Reservoir status
• Field-level crop health reports

Industry Adoption of SpiceExtra.in and Practical Benefits

Data from SpiceExtra.in is actively utilized by spice producers, oleoresin manufacturers, seed suppliers, and fertilizer companies for strategic decisions. Spice companies depend on the platform for purchasing strategies, while seed producers use its insights for production and pricing plans.

As SpiceExtra.in expands further, it aims to transform India's dry chilli trade by offering timely and actionable insights for farmers, traders, and industry professionals.